CPM Calculator - CPMCAL.COM - CPM Advertising Calculator


Fill in any two fields to calculate the third field:

 
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Ad Impressions:
CPM Rate:
Advertising Cost:
Helpful Hints:
 
Ad Impressions: This simply means the number of times an advertisement is to be shown.
CPM Rate: The CPM rate or cost per 1,000 impressions is the rate to be charged or paid for every 1,000 times an advertisement is shown.
Advertising Cost: This is the total cost of your advertising campaign or total price to be charged for the advertising campaign.
Calculate eCPM from click data:
 

 
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Ad Impressions:
No. of Clicks:
CPC Rate:
eCPM Rate:
Helpful Hints:
 
Ad Impressions: This simply means the number of times an advertisement is to be shown.
No. of Clicks: This is simply the number of clicks your advertisement received or is expected to receive.
CPC Rate: The CPC rate or Cost Per Click rate is the rate to be charged or paid for every click on one of your advertisements.
 
eCPM Rate: This is your effective cost per thousand impressions.
Calculate eCPM from action data:
 

 
Ad Impressions:
No. of Actions:
CPA Rate:
eCPM Rate:
Helpful Hints:
 
Ad Impressions: This simply means the number of times an advertisement is to be shown.
No. of actions: This is simply the number of actions your advertisement received or is expected to receive.
CPA Rate: The CPA rate or Cost Per Action rate is the rate to be charged or paid for every action (action could be lead or sale) on one of your advertisements.
 
eCPM Rate: This is your effective cost per thousand impressions.
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